Brand Reputation in an AI-First World

I’ve spent the last decade focused on social media risks for individuals and companies. After working with major companies such as Philip Morris International (PMI), collaborating with Resolver, Sprinklr, Deloitte and Meltwater, my roles have focused on building social media crisis stategies, listening frameworks whilst staying ahead of major social media threats.

With the growth of Gen-AI, brand threats have increased massively since 2023. There has never been a more critical time to take control of your online presence today, and to begin protecting yourself for the threats of tomorrow.

Services

I had the pleasure of working with Jerrod Lew during his time as Crisis Communications Manager at Philip Morris International. He was always collaborative, curious, and easy to work with. Jerrod has a real knack for explaining complex ideas clearly; he is adept at taking topics like risk matrixing and escalation frameworks and turning them into straightforward, practical guidance that teams could use immediately.
— Samantha, Account Executive, Meltwater

Protecting yourself on social media.

2024, Creative Mornings

Communications and AI, Brand Threats

2024, Fortune 500 Communications Department